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How Do I Determine Which of My Strongest Assets Presents the
Greatest Earned-Income Opportunity?
Now that you have identified and prioritized your assets, it is
time to consider where the opportunities lie within your strongest
assets. Every organization has strengths and weaknesses. The trick
is to uncover the unique and differentiating qualities or values
within those strengths and build on them.
Opportunities are different than assets. Opportunities are how
you might leverage your strongest existing assets into one or perhaps
more earned-income ventures. Some of the characteristics of an earned-income
opportunity are listed in the chart below.
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Earned
Income Exercises